The following piece was written for the matchday programme as part of a series of articles about past Hull City kits, but will now not be featured as the tone is mildly critical of Vincent Tan’s forced rebranding of Cardiff and any planned tinkering with Hull City’s identity.
Cardiff’s switch from blue to red at the behest of Malaysian owner Tan has understandably upset many supporters of that club who cherish the ‘Bluebirds’ identity that has been swept aside. This article was initially planned to show Tigers fans that City faced a similar rebranding after World War Two, so we could empathise with Cardiff fans who were upset about the change to their club’s identity.
However when we found out that the company that owns Hull City had changed name and saw the club crest sans AFC and THE on the official website, making us Hull City Tigers, the tone of the article changed; we are opposed to any change, no matter how minor, to the club name and felt compelled to say so. If football is only about money and investment and is reduced to a product that can change name like Jif to Cif, why should fans remain loyal?
We can understand the club not printing the piece, but feel it still should be available to read…